Giving a new meaning to “One Beer,” Big Loud Records/Tree Vibez Music rebel HARDY returns to Counry radio with his latest single featuring Lauren Alaina and Devin Dawson. Out of the gate, celebratory cheers are in order as “One Beer” was the #2 most-added single in the US, week of release with 46 stations on board nationwide.
Written by HARDY with Hillary Lindsey and Jake Mitchell, “One Beer” hails from HARDY’s September-released HIXTAPE VOL. 1, “one of the most ambitious projects of the year” (Billboard), and tells the story of an unplanned pregnancy that turns into a lifetime of unexpected consequences. The official music video for “One Beer,” directed by Justin Clough and shot in Watertown, TN, released last Friday (2/7), featuring Alaina and Dawson; watch it here.
Around town, HARDY’s buzzed-about records and achievements as a songwriter (including four #1 songs in just 18 months) have earned him recognition as one of the 2020 recipients of a CMA Triple Play award. Starting March 5 in Toledo, OH, HARDY joins Cole Swindell for his DOWN TO EARTH TOUR, followed by supporting slots on Thomas Rhett’s summer-long CENTER POINT ROAD TOUR and a handful of already-selling-out UK dates with close friend Morgan Wallen. Back home in Nashville, the Mississippi native will continue work on his upcoming full-length project with producer Joey Moi.
HARDY just released a music video for his catchy new single, “One Beer,” and it’s surprisingly dramatic. The cinematic clip follows the storyline of a couple that welcomes a baby at a young age. The video follows the baby into his childhood years, to his teenage years, and eventually his adult life where he fulfills his life-long dream of becoming a firefighter. Everything comes full-circle near the end of the clip when a dramatic twist finds the man back at his childhood home, which is up in flames.