Oklahoma’s own Jake Banfield is breaking all the rules (and a few hearts) with “LASSO” — the emotionally-charged anthem already racking up over 9 million Spotify streams and 1.2 million YouTube views.

From viral TikToks (1.2M+ followers!) to a debut album on the horizon, Jake’s making serious noise — and LASSO is leading the charge. A wild fusion of country, pop, and alternative edge, it’s a track made for long nights, tangled feelings, and that irresistible pull you just can’t shake.

“It’s fun. It’s free. It’s a little bold — and that’s the point,” says Jake.

With swagger, soul, and stories that stick, LASSO is more than a song — it’s a signal. Jake Banfield is here, and he’s just getting started!